Media strategy and campaign management

Our staff have a proven track record of delivering results around major media campaigns. Some of the campaigns which Sum of Infinity staff have played a key role in strategy and direction, either in-house or as freelancers, include: 

  • Vivid Sydney 2013 program launch (Destination NSW)
  • Vivid Sydney 2012 project management, media (Destination NSW)
  • CISMEF Guangzhou (Austrade)
  • International launch of Australia Unlimited at Shanghai World Expo 2010 (Austrade)
  • Business Club Australia Beijing 2008 Olympics (Austrade)
  • APEC 2007 (Austrade - Russian Delegation)

Beyond these headline events, staff have worked on hundreds more campaigns of various scale for over a decade, with strong contacts in print, broadcast and government at both state and federal levels.